Instagram: #logodesign

As I stated in my previous post about Instagram, this social media network can be a very powerful resource to artists. In my high school Art I class, they are working on logos for their own personal brand with which they will use to brand their portfolios.

The question I posed to my high school students were, “What makes a good logo?” A strong logo can be identified in any country, in any language. It looks great big on a billboard and small on the back of a shoe or on a shirt’s tag. Most importantly, the logo should reflect the personality of the brand.

Here are 2 picks for #logodesign on Instagram:

1) @pavlovvisuals

A photo posted by pavlovvisuals (@pavlovvisuals) on


Pavlov Visuals
is a creative firm based in Dallas, Texas and Amsterdam, The Netherlands. Their account has many illustrations but they also design band merch. I love what they do with their letters, treating them as shapes that interact with each other.

2) @maztrone

Logotypes, logotypes, logotypes… A photo posted by MAZTRONE Ⓜ️ (@maztrone) on


@maztrone is a French illustrator and designer who relies on type to create logos, making logotypes. There’s a lot of excellent lettering that is stylized which is fun to look at.

 

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